Studium: Master, Part-time
Content Strategy

Designing digital communications is an essential task in every organisation. On the degree programme you will learn to systematically structure content so that it supports the organisation’s goals, focuses on the needs of the users, and can be effectively employed by all those involved.

Academic Degree

Master of Arts in Social Sciences (MA)

Mode of Study

Part-time / 4 Semester / 120 ECTS

Language of instruction

English

Head of Degree Programme

FH-Prof. Mag. Dr. Heinz M. Fischer

Campus

Graz

Department

Media and Design

Institute

Journalism and Digital Media

Current application period (for winter semester) until:

This application date has passed.

Dates

Admissions

Before you start your degree programme you have to apply and go through the admissions procedure. Here you can read up on this and find the most important dates and deadlines.

My Studies

Here you can find everything you need to know about the course: course content, student and research projects, dates of teaching and the teaching staff.

After Graduation

Many different occupational fields and career opportunities are open to you as a graduate of our degree programme. Find out here what you can do.

Key topics

Combining work and studies

Success stories

News

All news News

Sarah Werner studiert Content Strategy an der FH JOANNEUM in Graz.

Sarah’s study recommendation: Content Strategy

Sarah is studying Content Strategy in Graz, but lives in Frankfurt. Read how she flexibly combines her studies with her job …

05.03.2025 News

#10 Ready, Study, Go: International applicants

“Ready, Study, Go!” is the podcast of the FH JOANNEUM study guidance team and in this episode, we answer all the questions …

19.11.2024 Podcasts

#09 Ready, Study, Go: Applicants from the EU, EEA countries and Switzerland

“Ready, Study, Go!” is the podcast of the FH JOANNEUM study guidance team and in this episode, we answer all the questions …

15.11.2024 Podcasts

Events

All events Events

Mar 21

Open House 2026: FH JOANNEUM Graz

FH JOANNEUM Graz, 2026, 09:00 – 14:00

Projects

All projects Projects

NoHate@WebStyria

The project NoHate@WebStyria explores the online hate speech phenomenon, understood as insults on the Internet due to personal characteristics of ethnic origin, gender or sexuality, the call for violence against groups with these characteristics or the denial of the Holocaust. The project focuses on an inventory of online hate speech in Styria, awareness raising in the population and the development of counter strategies.

Did you know, …

… that you are taught by leading content specialists?

Through your studies, you are well connected in the world of content strategy.

Did you know, …

… that content strategy is becoming increasingly important?

In a digital world, Content Strategy is essential.

Did you know, …

… that you study connected and online?

This programme not only deals with online communication, it also takes place largely online.

Did you know, …

… that your fellow students are successful communications experts?

Here you learn not only through the courses, but also from the community.

Did you know, …

… that this programme is international?

The courses are taught in English, and the students and teachers come from all over the world.

Did you know, …

… that the programme is designed to be easily combined with a job in digital communications or the media?

The high proportion of e-learning reduces attendance on campus.

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Studium: Master, Part-time
Content Strategy

Designing digital communications is an essential task in every organisation. On the degree programme you will learn to systematically structure content so that it supports the organisation’s goals, focuses on the needs of the users, and can be effectively employed by all those involved.

Designing digital communications is an essential task in every organisation. On the degree programme you will learn to systematically structure content so that it supports the organisation’s goals, focuses on the needs of the users, and can be effectively employed by all those involved.