Alcohol is deeply rooted in our society and yet too little is often said about the possible consequences of, for example, drunk driving. Especially among teenagers/young adults, alcohol consumption control is a taboo subject. Nevertheless, one often wishes to have a measuring device before going home with one or two glasses of wine after a visit to a restaurant, for example.
The intention here is for Dräger Mate® to attract especially young people in the lifestyle segment with its sleek design, sustainable materials, personalization, and a user-friendly interface via app.