Master of General Management

Leadership & Communication | Lecture/Practical (IL) | Coursecode: l240056106

Creativity, facilitation & problem-solving techniques

3.00

ECTS

2.00

SWS

• Introduction to creativity techniques • Moderation techniques for group processes • Learning systematic approaches to problem-solving methods to identify and solve complex problems. • Create work environments that encourage creativity • Communication in creative and problem-oriented processes Language of instruction: German

Leadership & Communication | Lecture/Practical (IL) | Coursecode: l240056105

Effective leadership communication & team dynamics

4.00

ECTS

2.00

SWS

• Basics of leadership communication • Active listening and giving feedback • Communication in conflict situations: Strategies for de-escalation and constructive handling of conflicts within the team. • Influence of team dynamics on communication • Leadership and motivation through communication. Language of instruction: German

Leadership & Communication | Lecture/Practical (IL) | Coursecode: l240056107

Human Resource Management & New Leadership

5.00

ECTS

3.00

SWS

• Basics of human resource management • Phases of HR Lifecycle Management • New leadership concepts and approaches • Talent management and employee development Language of instruction: German

Leadership & Communication | Lecture/Practical (IL) | Coursecode: l240056104

Self Leadership

3.00

ECTS

2.00

SWS

• Discussion of personality theories and presentation of tools for everyday leadership • Self-reflection and personality analysis: Examining your own strengths, weaknesses, values ​​and goals in order to develop a deep understanding of your own leadership personality. • Time and self-management: techniques for efficient planning and prioritization of tasks • Self-motivation and goal setting • Resilience and stress management • Communication and Influencing: Promoting the ability to communicate clearly and effectively and to positively influence others through authentic actions. Language of instruction: German

Management & Organisation | Lecture/Practical (IL) | Coursecode: l240056101

General Management

5.00

ECTS

2.00

SWS

• General introduction to the scope and essential aspects of general management and corporate governance • Tasks and challenges of leadership • Overview of the essential management and core processes as well as interfaces in medium-sized and larger companies • The development paths from specialist to manager • Different challenges in managing teams and managing organizations • Development and trends in the areas of management and leadership Language of instruction: German

Management & Organisation | Lecture/Practical (IL) | Coursecode: l240056102

Organizational design

5.00

ECTS

2.00

SWS

• Scope and objectives in the design of effective organizations • Differences between structural and process organization • Trends and new approaches to agile organizational forms • Central approaches to organization theory • Assessing the maturity of organizations • Methods and toolbox of organizational development • Organizational culture Language of instruction: German

Management & Organisation | Lecture/Practical (IL) | Coursecode: l240056103

Projectmanagement & Business Agility

5.00

ECTS

2.00

SWS

• Project management reference models • The role of the project manager and the different roles in the project • Project planning & control • Project environment and risk analyses • Toolbox for professional project managers • Project portfolio management • Agile approaches to solving complex challenges outside of projects Language of instruction: German/English

Financial Leadership | Lecture/Practical (IL) | Coursecode: l240056201

Accounting and cost accounting

4.00

ECTS

2.00

SWS

• Basics of accounting • Cost center accounting • Cost object accounting • Operating income statement • Balance sheet analysis • IT tools to support cost accounting and controlling Language of instruction: German

Financial Leadership | Lecture/Practical (IL) | Coursecode: l240056203

Advanced Controlling

4.00

ECTS

2.00

SWS

• Strategic controlling • Operational controlling • Management information systems • The role of IT systems and digitalization as central sources of information and analysis for business decisions Language of instruction: German

Financial Leadership | Lecture/Practical (IL) | Coursecode: l240056202

Investment, Financing & Taxes

4.00

ECTS

2.00

SWS

• Economic & risk assessment of projects • How capital markets work • Company valuation and optimal portfolio distribution • Static and dynamic investment calculation and investment assessment Language of instruction: German

Live Business Challange I | Practical (UE) | Coursecode: l240056207

Business Hackathon I: Management

5.00

ECTS

1.00

SWS

In this seminar, the knowledge from previous lectures will be applied and deepened using concrete case studies from companies. Possible topics come from the modules: • Management & Organization • Financial leadership • Leadership & Communication • Strategic Management & Marketing Language of instruction: German/English

Strategic Management & Marketing | Lecture/Practical (IL) | Coursecode: l240056205

International Marketing & Pricing

4.00

ECTS

3.00

SWS

• Significance and positioning of international and strategic marketing in the company • Methods, instruments and channels of international marketing management • Importance of sales and distribution in marketing management • Market, competition, dealer, supplier and customer-oriented strategies against the background of international business activities • International, global and multinational marketing strategies • Market entry strategies • Application of marketing instruments throughout the entire product and market life cycle • Methods and instruments of market research in an international context • Intercultural differences in global marketing • International marketing controlling and key figures • International pricing strategies for different markets Language of instruction: German/English

Strategic Management & Marketing | Lecture/Practical (IL) | Coursecode: l240056204

Sales & Customer Relationship Management

4.00

ECTS

2.00

SWS

• Sales management tools and methods • Customer segmentation and target group analysis • Sales policy objectives and strategies • Sales and negotiation process in sales • Use and administration of customer relationship management systems to improve customer relationships and optimize the sales process • Quality and satisfaction measurement, customer satisfaction and customer loyalty as a basis for CR Language of instruction: German/English

Strategic Management & Marketing | Lecture/Practical (IL) | Coursecode: l240056206

Strategy Management & Business Model Innovation

5.00

ECTS

3.00

SWS

• Aspects of a company’s vision and mission • Procedure and success factors when developing a company’s strategy • Goal definition and proper cascading of strategy and goals across the entire company • Approaches and reference models of strategic management (e.g. Balanced Scorecard, OKR) • Values ​​and corporate culture as a basis for strategy implementation • Approaches to promote innovation in companies to ensure competitiveness and sustainable growth • Strategies for successfully implementing change processes and adapting business models to new market conditions through innovation and strategic trading Language of instruction: German/English

Digital Leadership | Lecture/Practical (IL) | Coursecode: l240056302

Analytics & BI

2.00

ECTS

2.00

SWS

• Fundamentals of Analytics & BI • Data management & visualization • BI tools for data analysis and decision preparation • Analytics & BI Lab • Strategic selection, implementation and use of BI • Trends in the context of BI & Management Language of instruction: German/English

Digital Leadership | Lecture/Practical (IL) | Coursecode: l240056301

Digital Leadership & AI

3.00

ECTS

2.00

SWS

• AI/AI in the context of digital leadership • Basics of artificial intelligence • Leadership in the digital age • Ethics & governance in AI use • Maturity models for taking stock of digitalization in the company • Future of work • Digital competence of leadership Language of instruction: German

Live Business Challenge II | Practical (UE) | Coursecode: l240056309

Business Hackathon II: Leadership

5.00

ECTS

1.00

SWS

In this seminar, the knowledge from previous lectures will be applied and deepened using concrete case studies from companies. Possible topics come from the modules: • Digital Leadership • Transformation management • Negotiation & Global Business • Sustainable leadership Language of instruction: German/English

Negotiation & Global Business | Lecture/Practical (IL) | Coursecode: l240056306

International Macroeconomics & World Trade

4.00

ECTS

2.00

SWS

• Basics of macroeconomics and economic connections • International economic development • International monetary and economic policy • Monetary policy and international economic areas • Labor market, funding system & tax policy Language of instruction: German

Negotiation & Global Business | Lecture/Practical (IL) | Coursecode: l240056307

Law for managers

4.00

ECTS

2.00

SWS

• Basics of corporate law • Contract law • Commercial and corporate law • Selected relevant aspects of civil law (including confidentiality agreements, letters of intent) • Competition law • Labor law (including employment relationship, labor law, employee protection law, termination/dismissal) Language of instruction: German/English

Negotiation & Global Business | Lecture/Practical (IL) | Coursecode: l240056308

Negotiation

2.00

ECTS

1.00

SWS

• Interests, divergences and tensions in a negotiation • Preparation for a negotiation as the essential element • Negotiation psychology and rules of the game • Negotiation strategies in an international context • Negotiation tactics (win-win vs. confrontation) • Negotiation phases and conduct • Recognize and defend against unfair negotiation techniques • Negotiate from strong/weak positions Language: German/English

Transformation Management | Lecture/Practical (IL) | Coursecode: l240056305

Convince effectively & create effective presentations

2.00

ECTS

1.00

SWS

• Preparation, delivery and follow-up of effective presentations • Tips and tricks for convincing rhetoric and body language • Visualization, use of media & methods of participant involvement • Professional handling of difficult situations during presentations • Use of questioning techniques • Self-confidence and dealing with stage fright Language of instruction: German/English

Transformation Management | Lecture/Practical (IL) | Coursecode: l240056304

Design Thinking & Entrepreneurship

4.00

ECTS

2.00

SWS

• Basics and principles of design thinking • User-centered problem solving • Creativity techniques and tools for idea development • Prototyping • Business case calculation & pitching • Business model innovation • Entrepreneurship and intrapreneurship Language of instruction: German/English

Transformation Management | Lecture/Practical (IL) | Coursecode: l240056303

Transformation & Change Management

4.00

ECTS

2.00

SWS

• Reference models for effective change projects • Characteristics, structures and phases of change projects and processes • Success factors and the role of leadership in transformation • Diagnosis and systematic analysis of the actual need for change • Change communication & stakeholder management • Establishing a culture of change • Measurement and evaluation of change successes Language of instruction: German/English

Scientific work & master thesis | Master's Thesis (MA) | Coursecode: l240056405

Master Thesis

21.00

ECTS

0.50

SWS

At the end of their studies, the students prepare their final scientific work in accordance with the institute’s applicable guidelines for scientific work. Language of instruction: German/English

Scientific work & master thesis | Modul/Final Examination (FA) | Coursecode: l240056406

Master exam

2.00

ECTS

0.00

SWS

• Presentation of the approach and core results of the master’s thesis to an expert commission. • Commission examination is carried out in accordance with the requirements for final examinations according to FHStG as amended. Language of instruction: German/English

Scientific work & master thesis | Seminar (SE) | Coursecode: l240056403

Scientific work

1.00

ECTS

1.00

SWS

• systematic choice of topics and planning of larger scientific works (research projects and diploma theses) • Literature search and processing (working with scientific databases) • Conducting and evaluating studies • Methodendiskussion und Spezifizierung • Wissenschaftliche Argumentation (inkl. Thesen, Hypothesen, Verifizierung und Falsifizierung) Sprache: Deutsch

Scientific work & master thesis | Seminar (SE) | Coursecode: l240056404

Seminar for the master's thesis

1.00

ECTS

1.00

SWS

The students are supported in the preparation of their scientific work by individual coaching from their supervisors. In addition, small group discussions of current challenges and solution ideas take place in the group. The presentation of sub-chapters of the work created up to that point at a scientific level helps the students to discuss open questions regarding the content in the group. Language of instruction: German

Sustainable Leadership | Lecture/Practical (IL) | Coursecode: l240056402

Diversity & Inclusion

2.00

ECTS

1.00

SWS

• Introduction to the concepts of diversity & inclusion from both a personal and organizational perspective • Importance of integrating diversity principles into organizations to achieve competitive advantage and improve workplaces. • Measures to promote diversity and inclusion in companies • the role and responsibility of leadership in the diversity context Language of instruction: German

Sustainable Leadership | Lecture/Practical (IL) | Coursecode: l240056401

Green Leadership and ESG

3.00

ECTS

2.00

SWS

• Sustainable leadership principles and the role of managers in promoting ecological responsibility in companies. • Basics of Green Leadership • Environmental, Social and Governance (ESG) criteria: understanding and their importance for sustainable corporate management and investment decisions. • Sustainability strategies and management • Measuring and reporting sustainability performance Language of instruction: German