You will acquire broad-ranging management skills in developing sustainable tourism offerings, especially health and sport tourism, and in enhancing the quality of life of all those involved.
You will learn about aspects of regional development, paired with funding and innovation management. The programme places a particular emphasis on the resources which are available and necessary to establish sustainable solutions for rural areas.
From initial idea to market launch: You will learn to design, develop and implement competitive tourism products. As well as innovative ideas for destinations, you will focus on product design and the customer-oriented management of health and wellness hotels.
The two-semester project takes the form of tasks assigned by the tourism and leisure industry, giving you the opportunity to gain hands-on experience of project management and working with customers. Your Master’s thesis and the examination of case studies also serve to deepen your knowledge.
Our part-time Master’s programme is ideal for combining your studies with a career and family. You will spend a week at the university at the beginning of each semester. The courses are run from Thursday to Saturday, at FH JOANNEUM Bad Gleichenberg and online.
The amount of self-study undertaken depends on the commitment and ambitions of our students.
Attendance at FH JOANNEUM is compulsory. The mandatory attendance is regulated on an individual basis by each lecturer and is based on the course information provided at the start of each course.